News // 4 News represented by Igor Panitz
Yet another campaign for Porsche: Photographer IGOR PANITZ was once again commissioned for a studio production with PORSCHE 991 GTS. At Stuttgart's finest address, the Traffic Studio, the usual perfect light was shed on the vehicle. The backgrounds were already created in CGI under the direction of Uwe Breitkopf for an earlier project and beefed up a bit for the GTS. The executive agency was Kemper Kommunikation Frankfurt, with post production by GoSee member STEFAN EISELE in cooperation with NPIXO.
“It is always a great pleasure to get a Porsche 911 in front of your lens – because the car rocks and everyone involved from Frankfurt and Zuffenhausen are totally professional. That's how it's done!” is Igor's excited original statement to GoSee. See for yourself!
07.05.2017 // show complete article
Igor Panitz photographed a spread with the legendary sports car Mangusta from Italian manufacturer De Tomaso. He staged the red racer with lots of complementary light with exciting atmospheric flair. The car's history goes back to the 1960s. Mangusta is the Italian word for mongoose – a small mammal that is fast enough to take on a cobra. The name is supposed to symbolize that this car is serious competition for carmaker Carroll Shelby's Cobra, which was built in 1962.
Igor Panitz is one of the world's leading car photographers. His award winning print campaigns are shot mostly in Europe and the United States. Panitz is located near Stuttgart/Germany. He works in studios and on location. Beside his commercial work, he surprises from time to time with amazing personal projects.
25.04.2017 // show complete article
The launch of the new BMW 5-Series was photographed by Igor PANITZ in Spain. The production included both the campaign and the entire sales literature with all deliverables. While the campaign was realized on nightly streets, the concept of the BTL spread required ultra-graphic architectures. To distinguish between the derivatives, seven different looks were realized.
Creative support came from Jan Grothklags, Serviceplan Hamburg (BTL), and Christian Dallmeier c/o Jung von Matt (ATL). Heiko Kircher and Florian Bayerschmidt from CoC Artwork in Munich ensured the elaborate production went smoothly, and the team was supported by Werner Dürsteler c/o SONDA PRODUCTIONS. GoSee Member STEFAN EISELE and Igor Müller/Npixo as well as Rheinart were responsible for post production.
GoSee presents the tip of the iceberg, with a total of about 70 motifs – Boom! More works is available directly via IGOR PANITZ.
15.02.2017 // show complete article