News // 11 News represented by Harvest Digital Agriculture
British singer Ellie Goulding composes her songs herself and also perfectly masters instruments including the guitar, drums and keyboard. With the Star Collection, her first own shoe collection together with Europe's largest shoe retailer DEICHMANN, she now also rocks the shoe world since 1 March, 2017.
The campaign was staged by photographer Louie Banks in London, and responsible for styling was Cher Coulter, who has already worked with stars such as Rosie Huntington-Whitley, Kirsten Dunst or Demi Moore. Director of the accompanying TV spot was Emil Nava, famous for her work on music videos for Rihanna, Selena Gomez, Calvin Harris or Ne-Yo. GoSee member HARVEST DIGITAL AGRICULTURE was in charge of post for the 'Rock Your Look' video...
“For me, shoes are a sign of the mood you are in. The launch of my own collection gives me the chance to express my style. My collection is made up of shoes for every occasion – I really can't decide whether I would rather wear heels or flats – I am constantly changing,” says Ellie Goulding.
Sneakers, ethnic sandals, heels, wedges, espadrilles, or mules – the Ellie Goulding for DEICHMANN collection completely embraces the ethos “Rock Your Look”. Colorful hues, extravagant cuts, individual adornments or rocky studs give the styles that certain je ne sais quoi.
Further works are available directly from HARVEST.
04.04.2017 // show complete article
'Look at some automobile water ballet, how the Mercedes Maybach G650 Landaulet drives through the water..." The Mercedes Maybach G 650 Landaulet is on the market as a strictly limited model: open air luxury on and off road. With the new version, the off-road classic proves that the definition of a unique, luxe vehicle can always be taken to the next level. It reinvents itself time after time and once again shows the potential still present today in the off-road classic produced since 1979. The Mercedes Maybach G 650 Landaulet is perhaps the most exclusive way to travel under the in style open sky and was captured by automotive photographer Simon Puschmann and post production company HARVEST DIGITAL AGRICULTURE for the new CI. The photo and film shoot took place on two days in the Atacama desert. DOP on the breathtaking set was Ekkehart Pollack.
HARVEST DIGITAL AGRICULTURE was in charge of post production of the print motifs as well as the film, which was produced by Big Fish Berlin. Music composition was also in the hands of Harvest Digital Agriculture. We bring you the video, making-of film and print motifs here on GoSee, and more is available via Mercedes and HARVEST DIGITAL AGRICULTURE.
29.03.2017 // show complete article
Harvest Digital Agriculture and Simon Puschmann (photographer and also director of the spot) created the exterior of an AUDI RS5 entirely in CGI based on footage captured with a stand-in vehicle for an AUDI commercial, including print motifs. Which proves that Harvest masters the perfect synergy of moving images and print. In most cases, post production companies are responsible either for retouching the film material or the print ads and photo material. At the same time, the project partners wanted to refute the prejudice, that CGI (Computer-Generated Imagery) is too sterile, too technical or emotionally numb. In the commercial, a voiceover recites the poem “The Road Not Taken” by Robert Frost from the year 1916.
HARVEST sees great potential in these opportunities and offers agencies and their clients all services from a single source: “Directly interlinking the post production processes for both film and photo under one roof creates unique synergies and potentials, which we exploit to the fullest with a continuously growing team. The passion and love for the image paired with visual expertise are what make a Harvest motif high-end artwork. Whether on location, with mobile equipment or in the suites at Harvest – each production benefits from the complete attention and commitment of our team.”
14.06.2016 // show complete article