“A Cadillac is a car that has character, its own profile and charm. It is subtle but prominent and always elegant. You might even start philosophizing that it’s a car which finds its matching driver rather than the driver being the one who finds the right car. The situation is similar with Tillmann Franzen’s photos: These are photos the presence of which you can actually feel. They are exactly the type of photos that speak a certain language. Thus, the cooperation between Tillmann Franzen and General Motors for their Cadillac’s V-Series constitutes a perfect match. In this photo series, he creates a very effective but sober romanticism that gives his pictures these special Franzen aesthetics. Presenting the Cadillac in various everyday situations means presenting its hidden aspects. The not-so-obvious, unobtrusive splendor that yearns for being discovered…” says Christa Klubert about the job.