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For the BMW model series catalog, Joe Hoelzl photographed the all-wheel drive 7-Series M760Li with 600 PS (592 hp) under the bonnet. In the studio production, the transport specialist focused entirely on the powerful design of the 7-Series vehicle and staged it in a dark ambience to underscore the sporty character of the car. The precision light control by the photographer accentuates the matt bronze metallic paint of the super 7-Series. Design details were created in cooperation with Servicepla …13.02.2017 // ADD article TO MY GOSEE // 7 items in this article // SHOW article
With an expressive portrait series and a CGI automotive spread, transportation specialist Joe Hoelzl demonstrated his versatility in the harmonious production of people and vehicle. The underlying idea of the portrait series was to stage unusual characters with powerful expressions. The photographer chose dramatic lighting effects for a more three-dimensional look and feel.22.05.2016 // ADD article TO MY GOSEE // 3 items in this article // SHOW article
In his personal CGI series, the AUDI A6 allroad quattro was staged in an excitingly mysterious surrounding. “Being cursed with pouring rain during the shoot of the background motif and the sphere was somehow also a blessing which helped underscore the dramatics of the photos with interesting reflections.” Joe Hoelzl explains. 3-D realization: Christoph Kuhn.22.05.2016 // ADD article TO MY GOSEE // 4 items in this article // SHOW article
Joe HOELZL portrayed the newly developed BMW M6 for the GT racing sport in a very special way. Instead of reusing the usual backgrounds for a race car again (pit stop, etc.), the M6 GT3 is parked in a picturesque factory hall, in which long ago sleep compartments for railway trains were manufactured. A historic ambiance that accentuates the futuristic M Power. To bring out this contrast, the transportation photographer befogged the hall, in which the natural sunlight was bundled to powerful rays …15.11.2015 // ADD article TO MY GOSEE // 7 items in this article // SHOW article
For motor sport aficionados, BMW introduced a new special model last summer: the M4 GTS. Joe HOELZL staged the car in a studio production. The dark ambiance in which it was staged underscores the sporty character of the vehicle, which with its powerful design is almost reminiscent of a premium custom car. The photographer´s precise lighting highlights the Fotografen betont dabei die matt gray metallic paintjob of the coupé and die forged rims in acid orange. The background was desi …15.11.2015 // ADD article TO MY GOSEE // 7 items in this article // SHOW article
For the BMW i8, photographer duo CQUADRAT was on the road in Los Angeles. In an urban scenery, Christopher THOMAS & Christoph ADLER elaborated on the visual attractiveness of the hybrid sports car. Why? Because precisely these details are what make this futuristic beamer of a BMW so fascinating for its fans. The BMW i8 spread was created in close cooperation with Katja Frings / BMW. The production company was Section9 Productions.08.04.2015 // ADD article TO MY GOSEE // 12 items in this article // SHOW article
For the BMW model series catalog, Joe HOELZL photographed the M6 Gran Coupé, Convertible and Coupé. In a minimalistic studio setting, the transportation specialist focused on the powerful language spoken by the form of the M6 series. The trenchant lighting gave each element of the vehicle its very own spotlight. Each and every perspective immediately underscores the sporty character of the car and accentuates the exclusive materials from which it is made. The photographic design de …07.04.2015 // ADD article TO MY GOSEE // 8 items in this article // SHOW article
Charming ski racer Felix Neureuther is the testimonial of the latest Energie Südbayern campaign. CQuadrat = Christopher Thomas & Christoph Adler photographed the ski star in his local hometown in Bavaria. The campaign is a collaboration between RED Branding Design Communication and GoSee Member PEAK PRODUCTIONS. Alexandra Dietl c/o AGENTUR ROUGE was in charge of prop styling. The campaign is a collaboration between RED Branding Design Communication agency and GoSee Member PEAK PRODUCTIO …04.03.2015 // ADD article TO MY GOSEE // 6 items in this article // SHOW article
In the new AUDI Quattro campaign CQUADRAT = Christopher THOMAS + Christoph ADLER present the A4 Avant, A5 Sportsbag, A6 Limo, A6 Avant, A7 Sportsbag and Q3 in various weather conditions. Sensational images compliment the carefully crafted details of the Quattro family, capturing the dynamic pleasure of driving. The focus here is on realistic lighting, making each Audi a special protagonist in the CQUADRAT photo series. CQUADRAT produced the campaign, in collaboration with Thjnk agency, in Barcel …09.02.2015 // ADD article TO MY GOSEE // 8 items in this article // SHOW article
CQUADRAT = Christopher Thomas and Christoph Adler photographed the new BMW X6 in commission for Benjamin Lutz and Katja Frings (BMW) and Serviceplan Content agency (Nina Witschonke and Jan Grothklags). CQuadrat selected striking settings in Miami to compliment the car’s extravagance, elegance and power. Note that some of the images were created by shooting the backgrounds on location and the X6 was later integrated into the image in post-production using CGI and a great eye for lighting an …13.06.2014 // ADD article TO MY GOSEE // 12 items in this article // SHOW article