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Take me to the Beach! Enjoy the great outdoors with the even more heavy-duty Sandero Stepway Extreme – sporting a look that fits the outdoor bill. Dacia’s heavy-duty and versatile SANDERO STEPWAY EXTREME crossover was photographed in Cape Town by the Cologne-based photography and directing duo BAM – aka BEN & MARTIN.
To realize the OOH motifs and SOME campaign, BAM was commissioned by the French creative agency Publicis Paris with Creative Director Nicolas Poirier.