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For the German Federal Ministry of Transport and Digital Infrastructure, Janine GRAUBAUM c/o BOSCHTOBANRAP photographed a meaningful campaign for the agency Scholz & Friends.
Under adverse weather conditions in a storm with nonstop rain, the campaign was photographed on a film highway near Cologne. The unplanned bad weather turned out to be quite good for the message of the campaign in the end – after all, it is intended to showcase the people who risk their lives working on highways.
Art Director was Teresa Kilchytska, Creative Director was Michael Winterhagen, production was in the hands of Anika Möllemann, with stylist Sabine Berlipp as well as hair & makeup by Jennifer Hecht. They were assisted by Johannes Hartig and Stefan Wieland, and post production came from Vivid Grey.
GoSee : boschtobanrap.com