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ELECTRIC LUXURY STARTS NOW. GENESIS G80E photographed by Patrik JOHÄLL c/o ROCKENFELLER & GÖBELS for Innocean and Markenfilm

Hyundai’s luxury marque GENESIS is expanding the product portfolio by yet another chic model with its electric G80. GoSee Member Patrik JOHÄLL c/o ROCKENFELLER & GÖBELS staged the vehicle in collaboration with Markenfilm and Innocean Worldwide. Serving as the location was the Mies van der Rohe Pavilion in Bareclona, an architectural icon of the 20th century.

Styling of models Andrea Tidavar and Alex Fabregas was taken care of by Stephanie Wüstemann, with hair & make-up by Katharina Nitzpon.

The Electrified G80, the first EV model by Genesis, presents a new standard for luxury electric sedans with its high levels of performance and technology. The aerodynamic grille and characteristic dual-row headlights exude the sustainability that Genesis pursues, according to the carmaker.

Inspired by the ‘beauty of white space’, the interior of the Electrified G80 with the harmonious two-tone concept in dark shades of green provides a visual analogy to the relaxed electric driving experience. It sets new standards for sustainability with recycled materials such as leather with natural dyes and eco-friendly Forged Wood made with pieces of from the furniture manufacturing process. GoSee : fotografenagentur.desuperstudio.com
04.08.2021 show complete article