The campaign was prepared for Puma to announce new team member: multiple kick-boxing champion, MMA champion Joanna Jędrzejczyk.
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Client | PUMA |
Production | Pela Kujda |
Advertising Agency | High& |
Creative Director | Marcin Pyszora, Piotr Kujda |
Producer | Katarzyna Maciejewska |
Post Production | Final Touch |
Styling | Starka |
Hair | Agnieszka Koper |
Make-up | Maja Adamiak |
Celebrity | Joanna Jędrzejczyk |
Set Design | Maciej Urbańczyk |
Photographer | PAWEL FABJANSKI |
PUMA is collaborating with Polish UFC fighter Joanna Jędrzejczyk as its new testimonial. The campaign was realized by photographer and director Pawel Fabjanski. Joanna Jędrzejczyk is a former Polish Muay Thai kickboxer and today a mixed martial arts fighter who fights in the strawweight class of the UFC in which she held the title. She has competed in 30 professional fights as a kickboxer, winning 27 and losing only three.
“I created a...