The iconic Ford Capri® is back, and this time, it's electric!⚡️We're delighted to celebrate its return with a one-of-a-kind "fake-out-of-home" ad, placing the all-new Capri front and center on the Cologne Cathedral.
FORD took the social media world by surprise with an impressive fake-OOH ad developed by the agencies [m]STUDIO and Mindshare. In the video, the Cologne Cathedral looks like it has been dipped completely into a bucket of yellow paint. And perched upon a steel platform between its two iconic spires at a dizzying height of 140 meters is a car. Suddenly, a giant banner is unfurled on the west facade, revealing the new yellow all-electric Ford...