CLAAS CROPP CREATIVE PRODUCTIONS : IKK Classic Campaign shot and directed by Markus Mueller
 
 
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CLAAS CROPP CREATIVE PRODUCTIONS : IKK Classic Campaign shot and directed by Markus Mueller

 
 
 
DOP Tristan Siefert
Production Claas Cropp Creative Productions
Advertising Agency Scholz&Friends
Creative Director Lars Ecker
Art Director Thomas Stieber
Post Production Jenny Cremer
Styling Doreen Regel c/o basics berlin
Hair & Make-up Katharina Handel
Location Claas Cropp Creative Productions
Set Design Peter Klare c/o basics berlin
Photographer MARKUS MUELLER

CLAAS CROPP CREATIVE PRODUCTIONS : IKK CLASSIC sun protection campaign by photographer & director Markus Mueller

More and more people are suffering from skin cancer – the IKK CLASSIC campaign raises awareness of proper behavior when exposed to the sun. CCCP was responsible for production, casting, and locations for the campaign, which was photographed and filmed by GoSee Member Markus Mueller for Scholz & Friends.

Without taking a moral high ground in its sun protection campaign, health insurer IKK CLASSIC instead aims to reach viewers through...

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