Blogs // 1 Blog by Julia Obermeier

 
MINI Vision Urbanaut
These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illustrations, combining everything into a fantastic artsy, graphical world. Commissioned by Aixsponza, Munich.

 
Client: BMW Group, Munich, Germany
Head of Mini Design: Oliver Heilmer 
Creative Direction: Uta Bodenstein, Julia Obermeier, Till Jenninger 
Project Team: Hannes Ziesler, Nicole Prinz, Raphael Jasinski
Head of Design Identity: Fabio Olivotti

 
Design: Aixsponza, Munich, Germany
Creative Director: Christian Tyroller 
Producer: Julian Fischer 
Conception & Design: Sebastian Onufszak 
3D Artists: Holger Aumüller, Dobromir Dynakov, Matthias Zabiegly 
Illustrations: Paul Grabowski


  © // 9 files show complete blog
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus
IMAGE // MINI Vision Urbanaut . These super high-res artworks were created to reflect all three MINI moments — Chill, Vibe, Wanderlust. Transitioning the same style as the Eye Candy animations these rely on an abstract 3d environment enhanced by hand-drawn illus