LUFTHANSA ALLEGRIS presents a new world of flying aboard the latest A350. Director JOHANNES MINK has his campaign with moving images for us here on GoSee. Creation was in the hands of CD Judith Safavi-Hir with ADs Lynnette Ayles and Tom Hannemann from DDB Germany. Production by 27km / Matti Paustian.

As part of LUFTHANSA ALLEGRIS, a completely new travel experience for long-haul routes, the First Class offering was introduced in spring 2024 on new Airbus A350s, and Boeing 787 is to follow in the second half of the year. In the process, the company is improving the overall travel experience for customers in all travel classes: Allegris is part of the largest product and service overhaul in the history of the Lufthansa Group, with a total investment of € 2.5 billion by 2025.