04.10.2022  •  Advertising NEWS

0
 

‘Asian Favorites’ – the new cookbook by Swedish culinary author & TV chef Filip Poon, photographed by Matilda LINDEBLAD c/o AGENT MOLLY & CO

“It’s spicy, it’s sour, savory, and usually full of umami. Asian food in all of its many facets is a trend that is making its way more and more into Swedish kitchens – so what could be more fitting than a cookbook full of Asian recipes… What we have created is not a mere cookbook, but a guide through the world of Asian cuisine, from China to Thailand, Japan and Korea.” Filip Poon tells us about his cookbook ‘Asian Favorites’, published by Bonnier Fakta, Sweden’s leading publishing company for illustrated books, with photos by Matilda LINDEBLAD c/o AGENT MOLLY & CO.

The publishing company tells us : “The collection is based on dishes that writer and chef Filip Poon remembers from his childhood and has learned to love and make as an adult. Filip Poon is a chef and culinary innovator with a well-established social media following. He runs some of the most popular food and recipe channels in Sweden on YouTube, TikTok and Instagram. His interest in food starts at home, and he is strongly influenced by his upbringing in a Chinese-Swedish home with two foodie parents who had very different cooking styles. Inspiring people to be more creative in their home cooking is his passion.”

Matilda LINDEBLAD is one of Sweden’s leading food photographers. Her love for food can be seen in her creations which are always enticing and look delicious. She combines colors and shapes with exceptional harmony and style. Meticulous planning paired with technical precision and a gifted sense of composition enable her to turn ordinary objects into extraordinary works. Matilda collaborates with a wide variety of clients in both still and motion formats.

Go&See MATILDA LINDEBLAD
CREDITS
Photographer     Matilda LINDEBLAD c/o Agent Molly & Co

 
'Asian Favorites' Cookbook by Filip Poon (publisher: Bonnier), photos by Matilda Lindeblad c/o AGENT MOLLY & CO

'Asian Favorites' Cookbook by Filip Poon (publisher: Bonnier), photos by Matilda Lindeblad c/o AGENT MOLLY & CO

 
'Asian Favorites' Cookbook by Filip Poon (publisher: Bonnier), photos by Matilda Lindeblad c/o AGENT MOLLY & CO

'Asian Favorites' Cookbook by Filip Poon (publisher: Bonnier), photos by Matilda Lindeblad c/o AGENT MOLLY & CO

 
'Asian Favorites' Cookbook by Filip Poon (publisher: Bonnier), photos by Matilda Lindeblad c/o AGENT MOLLY & CO

'Asian Favorites' Cookbook by Filip Poon (publisher: Bonnier), photos by Matilda Lindeblad c/o AGENT MOLLY & CO

 



About AGENT MOLLY & CO
Stockholm-based Agent Molly & Co was founded in 2002 by Molly Karlberg and Sara Sinnby. Right from the start our guiding principles have been focus, ambition and commitment. We enjoy great success representing some of Sweden’s most innovative photographers, illustrators and stylists, working within both the Swedish and international markets whilst focusing primarily on advertising and fashion. Our customers range from large multinational corporations to smaller companies, advertising agencies and magazines.

Each of our artists has their own unique niche, making it easy for our clients to find exactly what they are looking for. As agents, we are involved in the creative process from concept to finished image, thus ensuring that clients aren’t lumbered with bothersome practical details. For our photo shoots we arrange models, hair and make-up, transport, hotels, plus the necessary tecnology and studio - in short everything needed to create the ultimate working conditions for the best possible photo session.

Put simply, our job is to connect the right artist with the right client. That may sound easy, but making the perfect match requires genuine know-how and long experience. Agent Molly & Co strive to continue developing, challenging and aiming high. All for our artists’ and customers’ best.

SOURCE : AGENT MOLLY & CO