Presenter, designer and entrepreneur Jana Ina Zarella and Germany’s third-largest optometrist chain EYES + MORE have launched a collection together. The collection is made up of thirty models, designed according to Jana Ina Zarella’s ideas. Per APPELGREN c/o BOSCHTOBANRAP photographed the campaign for KNSK (art direction: Julian Aue). Production was taken care of by HETZNER PRODUKTION (styling: Mads Roennborg, makeup: Asal Sahin, assistant: André Fister, prod. assistant: Pascal Kulke and DOP: Lukas Wiegand).
“Our vision is to turn Eyes + More into the number one brand for affordable eyewear with a complete price strategy (…),” says Julia Lukas, Marketing & Communications Director of Eyes + More. Frank Holtman, Commercial Director of Eyes + More: “The cooperation with Jana Ina has been a lot of fun for all of us. Her contagious enthusiasm and her keen sense for fashion are reflected in the collection. It is a beautiful moment when you realize that customers will now be able to discover them in one of our numerous stores.” The exclusive design cooperation is now available in more than 280 Eyes + More stores as well as online at eyesandmore.com.
GoSee boschtobanrap.com & eyesandmore.com
CREDITS
DOP Lukas Wiegand
Production Hetzner Produktion / Uwe Hetzner
Advertising Agency KNSK Werbeagentur GmbH
Art Director Julian Aue
Styling Mads ROENNBORG c/o Louisa Artists
Make-up Asal Sahin
Celebrity Jana Ina Zarella
Photographer Per Appelgren c/o BOSCHtoBANRAP
ASSISTENT André Fister
PA Pascal Kulke
About BOSCHTOBANRAP
Seit dem 01.01.2021 sind Tobias Bosch Fotomangement und die BANRAP GmbH zur Bosch Banrap together GmbH fusioniert. Bis unsere neue Homepage online ist entnehmen Sie bitte unser Leistungsspektrum und Informationen über unsere Fotografen und Filmemachern von unseren alten Webpräsenzen: content.tobiasbosch.com & content.banrap.com
17.11.2022