BLOOM & WILD Campaign with Emotional Messages, Designed by Typographer & Illustrator Oli Frape c/o MAKING PICTURES
Oli Frape c/o MAKING PICTURES has used his distinctive typography in the Bloom & Wild campaign to combine emotional messages with floral photography. In this unique campaign, Oli gives the beautiful flower arrangements a special touch with his white, hand-drawn lettering. Phrases like "Sending you a big squeeze" or "For holding my hand through it all" place the bouquets in an emotional context, emphasizing the importance of love and affection.
Bloom & Wild has made it their mission to make giving flowers as beautiful and easy as sending a text message. With modern, stylish bouquets and thoughtfully curated gifts, they offer a simple way to bring joy to loved ones or oneself – often delivered the next day. Oli Frape’s artistic typography, combined with the careful selection of floral photography, creates a visual connection between the fresh flowers and the heartfelt messages Bloom & Wild aims to convey to its customers.
CREDITS
Illustration Oli Frape
About MAKING PICTURES
MAKING PICTURES represents exceptional photographers, directors, illustrators, animators and image makers. We’re all about pushing boundaries and setting new standards. From groundbreaking campaigns to standout content, we specialize in turning ideas into reality. With a global presence spanning London, Los Angeles, Vancouver, and beyond, Making Pictures is your go-to partner for cutting-edge production and creative craft. Our diverse roster of artists and agents are more than just professionals – they’re visionaries, experts in their field, and pioneers of innovation.
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