“Is it not wonderful that emotion no longer only has to be expressed digitally and on the telephone? You can hardly imagine how delighted we are to finally be here for you in person, in a real place. We’ve missed you, we have missed our teams, and we have missed mingling with others. And because we firmly believe that shopping is meant to be an experience, we’ve made the most of the break we were forced to take during the lockdown to focus on new projects...
We are particularly delighted about the cooperation between Berlin’s König Galerie and APROPOS The Concept Store. In Cologne, Hamburg, Munich and Tegernsee, we will now regularly present you works by young artists curated by Johann König.” we read in the editorial about the new APROPOS F/W ‘21 JOURNAL. Read more about innovations such as Lacey’s Pâtisserie or the new shoe shop in the Cologne flagship store in the latest issue of the journal.
Artwork for it was photographed by Daniel ROCHÉ c/o SHOTVIEW Artists Management with models Carlos & Nicole Atieno.
“It is important to us to be able to offer you the most luxurious and individual things that make your life beautiful.” The two Apropos founders, Klaus Ritzenhöfer and Daniel Riedo, have been true to this credo now for 30 years. With their APROPOS The Concept Stores, they present select fashion from the high-end portfolios of renowned international designers, beauty products as well as interior items and demonstrate their keen sense for style again and again each season.
Meanwhile, Daniel Riedo and Klaus Ritzenhöfer operate six exclusive APROPOS outlets across Germany. In addition to two concept stores and one Gucci store in Cologne, they also present pure luxury in an exclusive ambiance in Munich, Düsseldorf, Hamburg and Tegernsee.
Creative Direction & Styling Götz Offergeld, Art Direction Anna Klusmeier, Hair Tinna Empera, Make-up Kenny Campbell and Casting Remì Felipe. Production Ann-Kathrin Mercedes Lietz, Post Production Nitty-gritty Berlin, Photo Assistance Flavia Renz and Styling Assistance Carolin Desiree Becker & Luis Hartmann. GoSee : apropos-store.com & shotview.com