ID. Buzz, the minibus for the electric age, is inspired by the legendary VOLKSWAGEN T2, affectionately referred to in Germany as Bulli. Completely reimagined for new fans, fully electric and fully connected : “Its incomparable charm, cutting-edge intelligent technology and a completely new sense of space make the ID. Buzz an inspiration and a likeable companion for almost any adventure. So that you too can write history.” VOLKSWAGEN tells us about the carmaker’s new superhero.
The campaign was photographed by He&Me for the agency Scholz & Friends – with post production from the hands of TREY, Hamburg.
GoSee : trey-studio.com
CREDITS
Client Barbara Seidel, Dr. Stefan Pfeiffer, Petra Schreiber
Advertising Agency Scholz & Friends
Creative Director Chris Klein, Christian Dallmeier, Lisa Marie Freuken
Post Production TREY
Photographer He & Me / Yona Heckl & Tom Mennemann