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FASHION CAMPAIGNS & TRENDSETTING FASHION ON GOSEE

FASHION Shayne Oliver Group X Jean Paul Gaultier capsule collection - featuring hair by Kosuke IKEUCHI c/o SHOTVIEW A.M. for Shayne Oliver

07.11.2024 • The collaboration between Jean Paul Gaultier and the Shayne Oliver Group showcases the ingenuity and irreverence of the New York-based fashion house when it comes to reinventing the fierce femininity, attitude, and glamorous fashion that the French fashion house is known for.

The capsule collection by 'Hood By Air' founder Shayne Oliver reinterprets the Gaultier aesthetic, infusing it with the trendy street style vibe for which the Berlin-based designer Shayne Oliver is famous for. The looks featured here were photographed by Kuba Ryniewicz and Moritz Freudenberg, with hair by Kosuke IKEUCHI c/o SHOTVIEW A.M.

“I didn't want the collection to be about swag-ifying something high brow. It felt more organic for me to critique the things I find important in the modern wardrobe, and amplify that,” guest designer Shayne Oliver tells BoF. The garments, which drop the same night as the Met Gala, embody “utilitarianism, femininity, power, and play,” he explains.

While Jean Paul Gaultier stopped producing ready-to-wear in 2014, and the designer’s final haute couture collection was released in...

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FASHION From Asproula to Elektra - Roderick AICHINGER c/o KRISTINA KORB photographs the SOHREHDESIGN campaign

06.11.2024 • SohrehDesign was founded by Lara and Kata, two friends from different backgrounds: one a spirited Mediterranean from Berlin, the other with a more rational German mindset from Northern Greece.

Roderick AICHINGER c/o KRISTINA KORB photographed the latest campaign for fashion label SOHREHDESIGN.

“We are proud to produce locally with trusted sewing workshops. Our main production is based at U+N Studio in Jahnsdorf, with additional small-scale production in Berlin at Faktura, a workspace dedicated to individuals with health challenges. We source our raw materials from renowned suppliers, including Steiner 1888, an esteemed Austrian textile developer, and Mehler, a Bavarian family company. Plus, we’re always on the lookout for new materials and potential collaborators. For example, our product Pontiki was created using deadstock fabrics we discovered at Fabrichouse, giving these materials a second life.” Lara Wernert, co-founder.

GoSee : sohreh-design.de



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FASHION Caroline MACKINTOSH c/o SHOTVIEW A.M. photographs for HAMAJI STUDIOS, ethical fashion handmade in Kenya

05.11.2024 • “Hamaji, which translates to ‘nomad’ in coastal Swahili, is an African designer collection created around preserving ancient textile traditions and nomadic craftsmanship while empowering small-scale artisans in Africa.”

The campaign was shot by Caroline MACKINTOSH c/o SHOTVIEW A.M.


CREDITS
Photographer: Caroline Mackintosh
Client: Hamaji Studios
Beauty: Michi Schietzel


GoSee : hamajistudio.com

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FASHION Cristian HUNTER c/o KRISTINA KORB photographs the PAUL STUART '24 campaign

05.11.2024 • Cristian HUNTER c/o KRISTINA KORB photographed the campaign presented here for the luxury menswear label PAUL STUART, founded in 1938 and based in New York City.

Paul Stuart about Paul Stuart : “Paul Stuart has stood the test of time as one of the only remaining haberdashers on Madison Avenue. We credit our continued success to staying true to our roots while innovating with the times. We offer exclusive, custom-tailored clothing, sportswear, footwear, and accessories for men. Renowned for expert craftsmanship and thoughtful design, using materials and fabrics sourced from the finest mills around the world, Paul Stuart blends Savile Row, Old Hollywood, and classic New York to create timeless American classics with contemporary sophistication.”

The Paul Stuart label has been part of the Japanese Mitsui Group since 2012. It operates three boutiques in the U.S. and is available at Neiman Marcus, Saks Fifth Avenue, and Nordstrom, as well as in department stores across Japan..

GoSee : paulstuart.com

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FASHION Think of the world the way you like it - Stefan GROSSJOHANN c/o DOUBLE T photographs for children’s label AFFENZAHN H/W ‘24/25

05.11.2024 • AFFENZAHN stands for sustainable kindergarten backpacks, barefoot shoes, clothing, and accessories with lots of functions and animal-themed designs for children from 0-7 years old. Stefan GROSSJOHANN c/o DOUBLE T photographed the image motifs presented here for the children’s label in the Cologne Botanical Garden.

“Let’s rediscover the world together and unleash the magic of creativity because through the eyes of a child, even the ordinary becomes extraordinary. Get ready for a journey full of fun, adventure, and endless possibilities.”✨ Tina Behrens, DOUBLE T.

AFFENZAHN is part of Cologne-based Fond Of GmbH, which was founded by friends in 2010. Today, the company employs 285 team players, including 159 women and 126 men, who work on proprietary solutions and the continuous development of its in-house brands.

GoSee : affenzahn.com


CREDITS

Photography: @stefangrossjohann
Art Direction: @affenzahn_official
Models: Lilalaune, Keolas
Hair & Makeup: Marie Hamm
Location: @botanischergartenkoeln


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