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16.08.2023  •  Fashion NEWS

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FALCA produces the PUMA BASKETBALL S/S ‘23 campaign incl. the relaunch of ‘Stewie 2’, the second shoe designed by basketball star Breanna Stewart

With Stewie 2, PUMA presents the second characteristic shoe from the collaboration with American basketball player Breanna Stewart. “Just like the first model, it’s designed to dominate the court – just like Stewie does. The shoe is equipped with a responsive NITRO midsole that propels you to the basket rim and a non-slip outsole that gives you traction,” says PUMA. The campaign was photographed by Laurel Golio (DOP: Erynn Lamont). FALCA supported the shoot in Barcelona.

Laurel Golio : “Super happy to finally share the first drop for Stewie 2, Breanna Stewart’s second signature shoe, inspired by her daughter, Ruby. Female athletes are so often pigeonholed as *only* that, so I was really excited to portray the multitudes that make up Breanna’s life and character with this campaign. She is undoubtedly an incredible athlete (2x WNBA champion! 2x Olympic gold medalist! 3x WNBA All Star! a @nyliberty player, hell yes), *and* she is a dedicated mother, partner as well as role model to so many.”

FALCA: “For basketball fans like us, working with one of the best WNBA players ever was an achievement.”

GoSee : falca.com
CREDITS
DOP     Erynn Lamont
Client     Puma
Advertising Agency     Anderson Hopkins / John Hopkins
Photographer     Laurel Golio

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 
FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

FALCA for PUMA BASKETBALL SS23 / LAUREL GOLIO

 



About FALCA

Falca is a full service international production company for photo and film productions.
We are based in Barcelona (Spain) and we produce in Spain mainland and worldwide.
We provide Budgeting, Location Research, Scouting, Casting, Hiring, Travel, Logistics and all your production demands.
Our highly professional crew speaks fluently english, french & spanish. 

Falca means Wedge, a piece of wood, metal, etc., with one pointed end and one thicker end that is used to split something, to fit into a space, to separate two things stuck together, etc. Our name is what we do. As a production service company we want our clients, producers, directors and photographers to feel we are right where they need us to be.
We support you, we hold things down for you to keep doors open, we balance things on rought surfaces, we can be invisible, we are reliable and flexible, we are sharp and we step into tight situations when we have to and we are made of steel from the Rhine and Mediterranean wood.
 
All projects are treated artfully and with care, the same way we like to be treated.
Come and find out. Write us and you’ll see.
We are Falca.


 

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SOURCE : FALCA