For the new season, PUMA Palermo is back in Sicily. The campaign, photographed by Timo Kerber and produced by FALCA, captures the vibrant life of Palermo – all with a glimpse of its landmarks, markets, and streets.
Italy’s fifth-largest city and the cultural center of Sicily, Palermo is also the namesake of a sneaker model from PUMA originally developed as part of a series celebrating European capitals. The shoe features soft colors and a timeless low-top design.
CREDITS
Head of Content Strategy & Creation Marketing Sportstyle Jack Morgan @miso_jack
Senior Manager Marketing Sportstyle Clara Martin @byclaramartin
Lead Creative Project Management Johari Williams
Art Director Sportstyle Rafael Nespereira
Art Director Digital Sportstyle Emily Tomlinson
Junior Content Creator Social Media Nahel Hosni @nahel_h
Team Head Content Production Minnie Tran
Photographer Timo Kerber @timokerber
Production Falca @falcagram
CREDITS
Director Gianluca Grandinetti
DOP Dario Scommegna
Production Falca
Photographer Timo Kerber
About FALCA
Falca is a full service international production company for photo and film productions.
We are based in Barcelona (Spain) and we produce in Spain mainland and worldwide.
We provide Budgeting, Location Research, Scouting, Casting, Hiring, Travel, Logistics and all your production demands.
Our highly professional crew speaks fluently english, french & spanish.
Falca means Wedge, a piece of wood, metal, etc., with one pointed end and one thicker end that is used to split something, to fit into a space, to separate two things stuck together, etc. Our name is what we do. As a production service company we want our clients, producers, directors and photographers to feel we are right where they need us to be.
We support you, we hold things down for you to keep doors open, we balance things on rought surfaces, we can be invisible, we are reliable and flexible, we are sharp and we step into tight situations when we have to and we are made of steel from the Rhine and Mediterranean wood.
All projects are treated artfully and with care, the same way we like to be treated.
Come and find out. Write us and you’ll see.
We are Falca.
GoSee : falca.com