For the relaunch and rejuvenation of the brand ROHDE SHOES, the company chose the fresh and young visual language of Sallyhateswing, aka Sarah Schmid & Philipp Johann. The focus during the shoot was on the core topics diversity, joy and inspiration.
The shoe label tells us : “We make conscious fashion. Our shoes are designed with love in Germany and manufactured with care in Europe. Which is why conscious customers have put their trust in ROHDE now for more than 150 years. Diversity is our strong suit. We want to inspire you to be open, conscious and authentic – for a more mindful mutual experience and a more beautiful future. BE OPEN.”
Comfortable materials. Straightforward looks. Lots of natural flair and solid colors. A desire for intimacy and openness is met by warm natural tones and casual cuts. Comfort is king – whether at home, in the home office or at work. In front of the camera stood models Milva Spina, Simon Peters, Jenni Ladell, Koro Boni Hideyoshi, Rahel Chiwitt. The video came from Jan Weyand in a production by Benchmarked. Photo assistant was Jan-Hendrik Dreyer. We have the result from the shoot for you here on GoSee, and several more looks are available via ROHDE SHOES.