15.01.2023  •  Fashion NEWS

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Simone SCHNEIDER c/o ANDREA HEBERGER photographs the MYTHERESA employer branding campaign

At the My Theresa headquarters in southern Germany, Simone SCHNEIDER c/o ANDREA HEBERGER photographed the global employer brand campaign. The commission was handled by Munich-based advertising agency Gessulat und Gessulat, which specializes in employer branding.

Mytheresa.com is a German stock-exchange-listed e-commerce company active in the area of luxury fashion with headquarters in Munich. The website sells international clothing, shoes and accessories for women, men and children. In 2014, mytheresa.com was sold to Neiman Marcus, an American luxury department store chain. 

In 2022, Mytheresa expanded its luxury assortment to include home décor and lifestyle products with the launch of the LIFE category, and announced its plans to move to the vicinity of the Leipzig Airport, where at first 500 employees will work.

GoSee : mytheresa.comandreaheberger.de
CREDITS
Client     My Theresa
Usage     worldwide Campaign
Advertising Agency     Gessulat & Gessulat
Photographer     Simone Schneider c/o ANDREA HEBERGER

 
Featuring: +1
Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

 
Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

 
Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

 
Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

 
Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

 
Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

Simone Schneider & Employer Brand Campaign "My Theresa" worldwide.

 



About ANDREA HEBERGER GMBH
Can you imagine the smell of a bakery? The fragrance of fresh warm bread and buns is fantastic!  I was lucky enough to grow up in my parents' bakery. This was in Nürnberg, where I was born in 1960. My first profession was as an architecture draftswoman and for a few years I worked in interior design. As I am very close to nature, I looked for something else and I founded one of the first organic sheepfarms with cheese dairy in Frankonia. After this wonderful experience I finally landed by chance in the advertising industry.

My love for photography and my talent for organizing productions led me to this exciting profession. In 1990 I started my own agency for photographers and since that I handled thousands of photo productions worldwide, bringing many artists and clients together for fruitful, long-term collaborations. I am proud to have been a successful classic agent for 33 years and am grateful for so many experiences and challenges.

In 2017 it was time to shift down a gear and I have changed the concept of my agency. Since then, my focus is on promotional/marketing work for artists in the fields of Photography and Motion in order to strengthen their presence on the B2B market. Now.. I run this new concept in the 8th year and I can say that it was the best decision to change.  It is wonderful to work with international creative people like photographers. I am always amazed by their exciting biographies and how the Artists see the world through their lenses.

I am very grateful that I have been able to accompany many creative people on their way. I love to share my wealth of experience and with them and I love to be the contact person for all topics around the photo business. I live with my dog Fanni in a small fine house with a magic garden in the Taunus Mountains, near Frankfurt/Main. From here I promote for my photographers on the international stage of the advertising industry. I am more than happy to be able to combine the near to the nature with my amazing work.

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