BRODYBOOKINGS casts models for ‘Welcome to THE LÄND’ – a commercial by Director Maximilian Buck for Jung von Matt/Neckar
CREDITS / DETAILS / VIDEO EMBED LINK
Baden-Württemberg has reinvented itself and will be known for the foreseeable future as ‘THE LÄND’ both in Germany and abroad. Casting and model management agency BRODYBOOKINGS from Stuttgart cast the commercial by Director Maximilian Buck – a successful graduate of Film Academy Baden-Württemberg – with its models. The agency was Jung von Matt/Neckar, and production was in the hands of oh, boy! Films. DOP was Simon Drescher from Trinity.
The campaign THE LÄND communicates the numerous advantages which advance Baden-Württemberg as a hub for technology and innovation in Germany and Europe, and presents the strengths of the region – a place worth calling home with good quality of life and great career opportunities. Because in our global economy, Baden-Württemberg finds itself up against more and more competition for the most brilliant minds. For selection of the campaign, an international tender was conducted, supported by an expert jury from the areas of business, marketing, press, public relations, and trade promotion.
From the initial idea, to realization of the already much debated campaign, it took two years according to Peter Waibel from JvM / Neckar. The process was delayed again and again due to the Corona pandemic, as well as state and federal elections.
Go&See THELAND & BRODYBOOKINGS
CREDITS
Director Maximilian Buck
DOP Simon Drescher
Client bwjetzt
Production Oh boy films
Advertising Agency Jung von Matt Neckar
Producer Fabian Baier
Editing Oliver Don
Visual Effects Matti Bimbam, Marc Zimmermann, Pawel Sobolewski, Igor Krasik, Michaela Gote, Basti Stanek,
Sound Design Denis Elmagic
Music @universalpm_de
Styling Tanja Gierich
Hair & Make-up @fernwehdeluxe, Lisa Hilpert
Model Alessa Maus, Heinz-Jürgen Gross c/o Brodybookings
Model Elly Ginz, Evelyn Fortmeier, Jennifer Dürr c/o Brodybookings
Model Michael Plesse, Helena Herz, Axel Kamga c/o Brodybookings
Model Klára Zdrazilová, Paul Kneule c/o Brodybookings
Art department Felix Weyers
3D Titel @bewegtbildgrafik
Voice over @valentineberlin
About BRODYBOOKINGS
Markus Brodbeck aka Brody started casting for some directors in 1997. Good scouting and casting work made Brodycasting successful. Numerous clients and campaigns found their face with Brodycasting. In 2001 Brodymodels was founded to give special talents a home and open doors to international partners. Ever since, a few brodymodels made their way into the fashion business. A locationservice called Platzverweis in Stuttgart/Berlin offers attractive architecture for any production since 2002 and showcases in the publication of the IF Design awarded 40 Räume Stuttgart and 40 rooms Berlin. New labeled Brodybookings brings Brodycasting and Brodymodels back together and brings up a brand new artist department featuring longtime professionels and hottest new discoveries. Brody is heading the company and three more bookers are supported by 2 trainees and scouts. Platzverweis is lead by Alina Franke and one more trainee and when neeeded, some free lancers.
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