Film • 872 News

DIRECTORS, FILMS, AND RELATED VISUAL WORK - YOUR WEEKLY DOSE ON GOSEE

ADVERTISING More than 100 nations. 1 team. – UWE DUETTMANN photographs for McDONALD’S Germany

15.08.2022 • The McDonald’s Corporation, founded in 1940 in California by brothers Richard and Maurice McDonald, is an American operator and franchisor of branch fast-food restaurants worldwide and is the world’s largest fast-food restaurant chain by revenue. With a turnover of 20.8 billion US dollars and a profit of 5.8 billion dollars, McDonald’s was ranked 209th among the world’s largest companies in 2020 according to Forbes Global 2000.

For McDonald’s Germany, UWE DUETTMANN photographed on the streets of Berlin.

McDonald’s currently operates restaurants in 120 countries. Of the approximately 36,800 restaurants, around 31,230 are operated by franchisees and 5,699 by McDonald’s as the company’s own restaurants. 1.8 million people are employed worldwide by the McDonald’s Corporation or one of its franchisees, approx. 60,000 of which in Germany.

GoSee : mcdonalds.com & duettmann.com

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ADVERTISING MAGNUS WINTER ‘Not Normal, But Original’ – VITA COLA celebrates unique individuality with a new campaign and cinema ad

08.08.2022 • Who says what’s normal anyway? And who says that normal is good or even better for that matter? Since June 2022, the somewhat different kind of Cola brand is making a fresh start with a new product design and confident campaign. ‘Not Normal, But Original’ – based on the new campaign claim, photographer and director Magnus Winter realized several campaign motifs and a cinema ad in cooperation with the agency Werk3.

VITA COLA, the largest cola brand originally from Germany, confidently underscores its unique individuality with this campaign. ‘Not Normal, But Original’ expresses the heart of the brand in a nutshell, according to brand spokesman Paul K. Korn : “Our original product, the VITA COLA Original with a splash of lemon, has always been different than conventional colas, indeed a true original. Which is why the brand authentically stands for being uncompromisingly unique, open-minded, and positive. We are just as proud of being different as our customers. Rightly so : We have stood our ground among colas and soft drinks as the No. 1 in Thuringia and No. 2 in Eastern...

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FILM What A Ride! – HOCHKANT FILM teams up with Director Anders Jedenfors to produce  PORSCHE TAYCAN ‘SOUL. ELECTRIFIED’, and we have the director’s cut for you on GoSee.NEWS

03.08.2022 • Pulling us forward, into the world … For Hamburg-based agency Grabarz & Partner, the production specialists from HOCHKANT FILM teamed up with Swedish Director & DOP Anders Jedenfors to realize the captivating film PORSCHE TAYCAN ‘SOUL.ELECTRIFIED’. Creative Director was Florian Pack, producer was Auro Stagge, and responsible for music was Philip Ekström. We present you the director’s cut on GoSee. Find further films by Anders, born in 1978, on the website of the Munich-based producers.

“We offer full production services in Germany, Austria, and Switzerland. From scouting to casting and filming on location, we are at your service with a dedicated team and years of experience.” HOCHKANTFILM.

GoSee : HOCHKANT FILM

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FILM HAERING shoots two fashion films for ‘SEE BY CHLOÉ’ and ZALANDO with dynamic color compositions and effects in the Uckermark

03.08.2022 • For ZALANDO, DOP Tanja HAERING realized two fashion films for ‘See by Chloé’ in the Uckermark, a stretch of land adorned by impressive national parks and nature reserves. Chloé stands for feminine romanticism and timeless beauty. Which was also the goal to express in the films (Art Director: Alejandra Peralta, styling: Saskia Schmidt, hair & make-up: Theo Schnürer, set design: Ania Witko).

Tanja on the production: “Producer Laura Howes was already familiar with the Uckermark Studio + Location. As much as possible was supposed to take place outdoors in nature, but we had real April weather on the day of the shoot, and we had to keep going back into the studio. I personally found the multi-varied color-blocks of the collection and the fluttering fabrics quite fascinating. An experimental use of long exposure times resulted in wonderfully dynamic color compositions and effects. Filming, cutting and color correction of the two films were done by me.”

As the second line of French couture house Chloé, SEE BY Chloé is the first address for handbags and accessories with dreamy Bohemian...

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ADVERTISING A child of the 50s and 60s at heart… forever – Sebastian WEHKAMP c/o ROCKENFELLER & GÖBELS directs the spot for the PORSCHE DESIGN ‘HERITAGE COLLECTION’

26.07.2022 • Sebastian WEHKAMP c/o ROCKENFELLER & GÖBELS directed the PORSCHE DESIGN ‘HERITAGE COLLECTION’ spot. The Porsche ‘Heritage Collection’ for women and men combines timeless design with sporty elegance and is inspired by icons of the past.

We quote
PORSCHE : “Inspired by the past and made for all Porsche fans : That’s the Porsche Heritage collection. We are breathing new life into iconic zeitgeist, presenting jackets, T-shirts, polo shirts, handbags and plenty of Porsche accessories in the unmistakable Heritage Design of Porsche. So immerse yourself in history with us and discover fashion and classic outfits in this one-of-a-kind, beautiful Porsche collection.”

That it neither lacks zeitgeist or fun is shown in the beautiful spot by Düsseldorf-based Director Sebastian Wehkamp.

GoSee : shop.porsche.com & fotografenagentur.de

CREDITS
Client Porsche Design
Director Sebastian Wehkamp c/o Rockenfeller & Göbels
Styling Miriam Diaz
Hair & Makeup Sarah Rabel
Model Ross & Lukas


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