Behind the Scenes Just a few kilometers away from this week’s fashion linchpin – Kraftwerk Berlin – you’ll find the location where this season’s editorial film was shot equally special. The former Second World War bunker isn’t just notable for its size, but also as the home of the renowned art collection The Feuerle Collection. This extraordinary location not only offers great views over the city, but also a number of backdrops for staging fashion.
Director: Christiane Arp
DOP: Tom Otte
Music: Fabian Braunbeck
Styling: Josepha Rodriguez
Hair: Anna Dömling
Make-up: Loni Baur
Location: The Feuerle Collection
Model: Philip Adomako
Model2: Luca Gajdus
Model3: Ashley Marc Hovelle
Model4: Sebastian Lorenz
Photographer: Max von Gumppenberg
CONCEPT-PRODUCTION: NOWADAYS, Marcus Kurz
“The BERLINER SALON group exhibition promises a creative and forward-looking glimpse at German fashion labels and creative talent. With over 35 participating designer labels, it takes a stand for the strength of German fashion and Berlin as a creative metropolis. I am particularly pleased about the new discussion formats, which provide an additional, valuable insight into the fashion industry.” – Ramona Pop, Senator for Economics, Energy and Public Enterprises.
Located only a few kilometers away from the epicenter of the Fashion Week Berlin, Kraftwerk Berlin, is the place where this season’s editorial film was shot. The former WWII bunker is not only marked by its enormous size, it is also home to The Feuerle art collection. This extraordinary location offers a great view of the city but also numerous settings for staging fashion. GoSee : thefeuerlecollection.org & fashionweek.berlin///der-berliner-salon & iconicmanagement.com