A new dimension of all-electric driving – developed on a brand new vehicle platform. The island of fire and ice served as the perfect location for the shoot with the new MERCEDES EQE. Frederic SCHLOSSER c/o UPFRONT photographed the car as #MBcreater in Iceland. Also in front of the camera was model Isabel c/o East West Models (styling by Ioanna Auschra). Pegasus Pictures provided production services, and the executive PR agency was OSK.