FRITHJOF OHM INCL. PRETZSCH were once again on the road for AUDI and staged the AUDI e-tron S full of atmosphere with modern flair.
“This is from when we went to Warsaw, Poland, in the summertime with a lovely creative team from Audi and Philipp und Keuntje to do campaign artwork for the electric e-tron S models, and Frithjof couldn’t resist taking a few golden hour side shot beauties. Soak up the feeling, enjoy!”
From Philipp & Keuntje, Art Directors Sue Boese and Annelie Kuipers were in charge of creative realization together with FRITHJOF OHM INCL. PRETZSCH. Art buying was taken care of by Karen Schwarzer.
CREDITS
Client Audi AG
Advertising Agency Philipp & Keuntje
Art Director Sue Boese + Annelie Kuipers
Art Buyer PHILIPP UND KEUNTJE GmbH
Music s_t_i_l_u
Photographer Frithjof Ohm
About FRITHJOF OHM INCL. PRETZSCH
Frithjof:
"Graffiti was my first means of artistic expression. It was the early ‘90s, and I was working as a model-maker by day and getting deep into the Hip Hop scene by night.
So I kicked my photography career off by documenting street art, and shooting concerts and album covers. The quality of my work caught the attention of some of the top photographers of the time, who hired me as their assistant and fine art printer. I enjoyed traveling the world with them for several years.
Finally, in 2005 I set out on my own, specializing in people, automotive and sports photography."
Matthias:
"After graduating in advertising management, I first explored my profession as a Project and Event Manager for a variety of top agencies in Hamburg.
From 2004 to 2011, I benefitted from the great opportunity of working with renowned German photographer Mats Cordt. There, I found my passion and expertise: producing international photography projects for a wide variety of premium international clients.
It was there that I also got to know Frithjof as a creative talent and friend."
Today Frithjof Ohm + Pretzsch is a symbiotic partnership: the coming together of a generalized specialist, and a specialized generalist.
We create powerful images by channeling the raw energy of artistic talent via an effective production workflow.