For the technology company SIEMENS, industrial photographer Wolfram Schroll was commissioned to shoot two key visuals. For the areas chemistry and process drives, Wolfram and his team in Germany and Belgium developed the motifs together with Publicis Pixelpark. "Photographing in industrial surroundings during ongoing production is always exciting and full of surprises. Whether it was the model on the chemistry tower, who turned out to be dizzy after all, the annoying ice-cold ventilation just above the camera or the intoxicating smell of the paint production, the unexpected summer cloud burst and and and... Doesn't matter though, the photos are great, the client is pleased, and even the requested film sequence was right. All good," the photogra tells GoSee.
CREDITS
Client Siemens
Advertising Agency Publicis Pixelpark / Roswitha Haslinger
Creative Director Joachim Nentwig
Photographer Wolfram Schroll
About WOLFRAM SCHROLL
Lube oil rather than hair spray, blue collar rather than haute couture, preferably the smell of steel to the waft of perfume. No models, no cool locations, just raw reality. I love my work - industrial photography. And I love the noise and the heat, the weirdness of the production lines, sometimes all a bit menacing. The people, salt of the earth, uncomplicated. And the permanent challenge of getting photos out of the dark production halls and complex machinery, photos that deserve the word picture. On behalf of customers, taking photos of machines that look as expensive as they actually are. Here at this website, you can sample of my latest work from the worlds of steel, paper, machine construction and medical technology....and of the people who work there.