Wolfram Schroll, is specialized in industrial topics and was commissioned to photograph the distribution center of Arvato in Halle / Queis. For Telekom, Arvator manages the entire logistics services.
Wolfram tells us: 'On a location check, the complex work processes were shown and explained to me, and I selected the first motifs. During the two-day shoot, all my wishes came true. In such a process with more than 10000 packages per day, you can't stop production. Everything is in motion, autonomous vehicles traverse the production facility; there is a constant flow of boxes from one side of the hall to the other. So I was able to realize my photographic ideas with a blend of multiple exposures and post production. All in all, it was a job that kept us moving quite a lot. For the team too; we did a lot of walking.''
About WOLFRAM SCHROLL
Lube oil rather than hair spray, blue collar rather than haute couture, preferably the smell of steel to the waft of perfume. No models, no cool locations, just raw reality. I love my work - industrial photography. And I love the noise and the heat, the weirdness of the production lines, sometimes all a bit menacing. The people, salt of the earth, uncomplicated. And the permanent challenge of getting photos out of the dark production halls and complex machinery, photos that deserve the word picture. On behalf of customers, taking photos of machines that look as expensive as they actually are. Here at this website, you can sample of my latest work from the worlds of steel, paper, machine construction and medical technology....and of the people who work there.