LEICA has just launched the new Q3 with a 43mm lens. PX GROUP was commissioned to shoot a complete animated film retracing the development of the camera and showcasing its customization options. PX GROUP made sure the entire project was a complete success – from the concept and storyboard to the final CGI artwork.
The Leica Q3 43 complements the Q series with a new compact full-frame camera. According to Leica, based in Wetzlar, Germany, the lens is ideal for street photography as well as portraits. The 43mm focal length enables undistorted perspectives for natural portraits and realistic shots. Equipped with a macro mode, the camera delivers exceptionally sharp images even in low-light situations.
A further highlight is the camera’s ability to capture images with a resolution of up to 60 megapixels and choose from 7 different Leica Looks, including the new Leica Chrome, so photographers can be creative directly in the camera. With quick and easy connectivity via Wi-Fi and Bluetooth, the Leica Q3 43 ensures a seamless workflow, especially with the Leica FOTOS app.
With a timeless design in new elegant gray leather, the Leica Q3 43 also differs visually from its sister model. Its robust body and precise autofocus system make the Leica Q3 43 the ideal tool for creative photographers.
We present you the video here on GoSee. For further examples of CGI work by PX GROUP, feel free to contact Steffen Brünner and his team directly.
GoSee : px-group.de