RA/RE IMAGING : Retouch work for the beauty campaign ‘30 years Ludwig Beck – As Beautiful As Always’ with photographer Kathrin Makowski on GoSee
LUDWIG BECK in Munich is celebrating 30 years of beauty! The beauty campaign, photographed by Kathrin Makowski, was retouched by RA/RE IMAGING RAMONA REUTER. Art direction of the campaign was the responsibility of Julia Koch.
The luxury department store on its birthday : “The 30th birthday is not a birthday just like any other. For us, it is a turning point and the final step in growing up. But, above all, it is a reason to celebrate. Which we are doing as our beauty department is 30-years-old in May... The best part for us though is to experience how a special trend develops to become a movement like natural and active cosmetics have done. What matters is no longer the mere look, but more the ingredients, or the philosophy and message conveyed by the brands – the inner values that bring out the best in you...”
Ludwig Beck on Rathauseck is a department store company from Munich which celebrated its 150th anniversary in 2011.
CREDITS
Post Production ra/Re Imaging
Photographer Kathrin Makowski
About RAMONA REUTER
ra/re [ uncommon / unique / remarkable]
A picture that comes alive. A brand which becomes a feeling. A face that spells beauty.
Ramona Reuter is ra/re.
(And) ra/re transforms postproduction into an individual affair.
Freelancing since 2009 she’s navigating the commercial sector as well as the editorial.
Look development, technical retouching and a notorious perfectionism in each and every of the steps leading to an individual and bespoke finish in light, colours, nuances.
ra/re is also what comes beyond: aesthetics created with the trained skills as a photographer, imagery conceptualized as a creative director.
ra/re offers the full package.
Whenever necessary she can reach out to a close knit network of professionals in styling, hair & makeup and photography.
What you get is a ra / re love for pictures.
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