DAVID MAURER photographs the ŠKODA Monte Carlo campaign – models with an even sportier spirit
DAVID MAURER showcases the spirit of the new ŠKODA MONTE CARLO models with a modern mix of lifestyle & transportation photography. The agency was Optimist Inc., and the campaign was produced with GoSee Member IMAGE NATION in Monaco.
The Monte Carlo versions, which Škoda now also offers for the Fabia alongside its facelifted Scala and Kamiq models, are a nod to the successful racing history of the cars in the famous Monte Carlo Rally.
The Monte Carlo trim level is marked by an even sportier appearance and distinctive design elements such as black accents, large alloy wheels and the Monte Carlo logo. Named after the famous Monte Carlo Rally motorsports event, this variant is designed to underscore the sports heritage of the ŠKODA marque.
Two words marking 111 years of heritage for Škoda : Monte Carlo – One of the world’s most prestigious and challenging motorsports events. With its MONTE CARLO models, Škoda recalls the brand’s numerous successes at the legendary rally, taking its sporty lifestyle variants from the racetrack to the road.
GoSee davidmaurer.com
CREDITS
Photographer David Maurer c/o BOSCHtoBANRAP
About DAVID MAURER
Born in the midseventies, David Maurer took an apprenticeship as a photographer in a studio for car photography near Frankfurt from 1996-98. After assisting for various photographers in the field of people and transportation photography, he explored the world working on cruise vessels for 8 months, travelling to north polar region, to Antarctica and to south America. Coming back he continued assisting and started working on worldwide shootings, briefly interluded by a 10-month trip on his own to Australia, New Zealand, Papua New Guinea and Asia. In 2008 David established his own business as a transportation, people, architecture and landscape photographer. Since then he is working for a continuously growing number of clients.
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