Designory commissioned photographer and director JEFF LUDES to stage the new INFINITI QX80. The sporty XL SUV from INFINITI offers luxurious seating for up to eight adults. “A design and engineering masterpiece, QX80 exudes luxury from every angle for every passenger. It’s generously equipped with thoughtful touches, with plenty of room to grow into. QX80 is designed to handle all of life’s roads so you can make memories with style and grace.”
Jeff on the motion & stills shoot : “The shot list really centered on the video, and the stills were an important value-added element of the shoot. With great weather in LA, we worked fast so we could get the most out of the daylight available and explore every corner of the locations.”
The DOP on set was Chad Huff, and part of it from Designory were CD Jesse Echon, AD Bryan Kestell, Copywriter Edgar Acosta and Art Buyer Mara Serdans. Production was taken care of by Anne Tower.