News // 4 News of Pablo Freda
Pablo FREDA c/o SHOTVIEW photographed beauty motifs for KÉRASTASE. The fact that he was born in Paris and raised in Argentina for the majority of his childhood had a significant influence on his vision and oeuvre throughout his career, before ultimately bringing it all back with him to Paris, where he lives and works today.
07.10.2024 // show complete article
Teint Idole Ultra Wear by Lancôme is the secret to perfect makeup – effortlessly giving your skin a luxurious glow with its innovative formula.Beauty expert Pablo FREDA c/o SHOTVIEW photographed the campaign in the studio, in a production by Helmut Agency.Lancôme, founded in 1935 by Armand Petitjean, is a cosmetics brand of the French corporation L’Oréal. Meanwhile headed by the founder’s son Armand Marcel Petitjean, the family company was purchased by French cosmetics group L'Oréal in 1964 who made it part …
12.06.2024 // show complete article
13.02.2024 // show complete article
Pablo FREDA c/o SHOTVIEW photographed the new campaign and produced short clips for MAKE UP FOR EVER – LVMH. A collective of worldwide renowned makeup artists presents its ultimate secret for mattifying and setting makeup : The new Mist & Fix MATTE 24-hold setting spray. Creative Director was Ludovic Drouineaud, and DOP was Louis Evennou. Producer: Charly Forin (makeup: Chiao Li Hsu, hair : Anita Bujoli, styling: Aroua Ammari).Since its inception in 1984, MAKE UP FOR EVER has been collaborating with professional makeup artists to stay at the cutting-edge of …
23.03.2023 // show complete article