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blog | 22.09.2023

Hyrox Guide

HYROX GUIDE
Hyrox, die neue Trendsportart bestehend aus
8x1km Läufen und 8 unterschiedlichen Übungen.

Zusammen mit der Hyrox Athletin Tina Görtz habe ich die Bilder
eines Training Guides für meinen Kunden Orthomol fotografiert.
 
 client: orthomol
 athlete: tina görz
postproduction: 617digital
 
 
 
 
 
 

Hyrox Guide
Hyrox Guide
Hyrox Guide
Hyrox Guide
Hyrox Guide
 
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news | 21.09.2023

Skincare redefined : GESKE German Beauty Tech with AI skin support – the global launch campaign by Lars BORGES c/o EMEIS DEUBEL

The new brand GESKE German Beauty Tech offers a personalized approach to holistic skincare through an AI-driven technology. Your skin is scanned with the free app and you receive a personalized care routine based on goals individually chosen. The AI identifies potential strategies for skin improvement and recommends the appropriate Geske Beauty devices. The launch campaign was photographed by Lars BORGES c/o EMEIS DEUBEL on location in Barcelona.

Casting was in the hands of Friederike Seifert, with H&M by The Baligans c/o BIGOUDI and styling by Lucas Avid Hübner. GoSee Member FALCA was in charge of production in Spain and RETOUCHED STUDIOS put on the finishing touches. 

GoSee emeisdeubel.com

 
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news | 21.09.2023

SVEN LAABS : ‘Smart Mind’ No. 99 - IWC Schaffhausen CEO Christoph Grainger-Herr for Frankfurter Allgemeine Zeitung and Scholz & Friends

Kai Uwe Gundlach photographed the new motif for the award-winning FAZ campaign, which was produced by SVEN LAABS. To do so, Christoph Grainger-Herr, CEO of watchmaker IWC Schaffhausen, sat on top of the obelisk of the nearly nine meter high sundial of the Halde Hohewald in the Ruhr region and let them photograph him there. Hiding his face – true to the campaign idea – behind the Frankfurter Allgemeinen Zeitung.

“The shadow cast by the sundial shows the local time as well as the date according to the position of the sun. This way of determining time follows in the footsteps of pre-Christian models, making it timeless itself. With an area of around 3000 m2, it is the largest watch Grainger-Herr has ever experienced,” says F.A.Z. The campaign ‘There’s always a smart mind behind it’ has dealt with social topics and events photographically since 1995.

The entrepreneur was in charge of the architectural design of the production facility of IWC Schaffhausen and moved to management of the company at a later time. In 2017, he became the Managing Director of the traditional Swiss brand.

From the client, Yamina Grossmann (F.A.Z.) supported the shoot, and from IWC Schaffhausen, Maurice Moitroux, Caroline Spoerry, Tom Scheuring and Jeannine Tanner were part of it. Creative Director was Jörg Waschescio from Scholz & Friends.

GoSee : svenlaabs.comfrankfurterallgemeine.de/kluge-koepfe

 
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