The winner of ‘The Journey to the Center of the Earth’ raffle was drawn on 8 May at Bar Ludvig in Hotel Beethoven with a hand from two charming little fairylike helpers. The hotel is nestled in the heart of Vienna – between the Naschmarkt food market, the Vienna Secession building, the Vienna State Opera and Museumsquartier. It doesn’t get any better than this.

And from the bottom of our hearts, we would like to congratulate the lucky winner: Carina Vinck, Art Director c/o B.M.H Agency, who can now officially look forward to a trip to Vienna. It was all part of the UPDATE booth concept of the Vienna Ambassador of Illustration – and proved to be a visitor magnet at the trade fair.

Waiting for you to discover on the website of the Ambassador of Illustration / carolineseidler.com are plenty more style inspirations for illustrated travel destinations or illustrative projects on the topic of MAPS. We have a small glimpse of what’s all possible style-wise for you here. Welcome ! 
 
27.05.2024 show complete article

The fashion label COMMA reminds us in the new Spring/Summer 2024 campaign that each and every moment is absolutely priceless. The trick is to draw positive energy and memories from little things and moments, and by doing so, lead a more conscious and happier life. The ‘Little Moments’ campaign embodies this philosophy and invites us to recognize and appreciate the small pleasures in life. With campaign faces Cate Underwood, Elisabetta Dessy and Anita Pozzo, comma has captured the magic and many facets of these ‘Little Moments’.

We are delighted to present Insa Meier, Art Director Brand Marketing at COMMA, on GoSee. The 31-year-old lives in Hamburg and has been working in art direction since 2016. She has just supported the GoSeeAwards – and visitors of UPDATE.Salon had the opportunity to meet her in person. “I love working on projects and shoots with lots of different creative people and using all our combined creative energy to get amazing results,” Insa tells us.

How long have you been with comma and what areas do you focus on mainly in your work? “It was two years this May. I was brought on board to modernize the visual language – and I think we have already taken a big step forward. I take care of everything visual, in other words, all productions (except for ecom). I supervise projects from start to finish, create concepts, set up the home page, update the Instagram feed and take care of part producing to a certain extent, alongside art buying and casting the talent.” By the way, she’s always looking for high-end videographers.

How many shoots do you do? “We shoot around six lookbooks each year, two campaigns, and produce content in between. Plus, we have our own photo studio where we work with our in-house team.”

Does comma have a visual identity? “It’s a work in progress; we are still working on fine-tuning our visual identity, but it’s important to us to focus our work on the women. It’s not about merely showing beautiful models. That’s not all we want – we want to tell stories. For us, storytelling and the person behind the facade are what count.

Since I’ve been with comma, I have gotten to meet amazing individuals; strong women committed to a cause – some of which have even found themselves face to face with fate at some point. There’s something to be learned, as a takeaway, from each and every woman. We try to pass that on to our clients.”

Take best ager model Elisabetta, for instance, who says that the most beautiful little moments for her are, “(...) especially at home in front of the fireplace with a book and a cup of tea”. After ending her Olympic swimming career at the age of 18, the now 66-year-old has become a model, worked as an actress and raised two children. She has posed for countless brands, traveled the world and knows the importance of maintaining a healthy balance between body and mind.

Sounds quite familiar to Cate Underwood, who began her career as a photographer and today also divides her time between being a model, DJ and, not to mention, a mother. Born and raised in Ukraine, Cate is committed to helping the people of her home country and knows how important it is to focus on the little things in life, to draw strength from them and to feel good about oneself.

And what are Insa’s favorite little moments? “When I take time off for myself, a little me time, and consciously live in that moment. Drink my iced coffee, enjoy every last ray of sunshine, go for a walk and try to be mindful of things I have never noticed before.”

Here on GoSee, Insa presents us the latest campaign along with COMMA Magazine featuring several spreads and collections. Because, alongside its main collection, comma also has various capsules again this spring & summer, including Candy Color, introducing the Tanzania social project. Together with ‘Cotton Made in Africa’, COMMA advocates for African girls by giving them the opportunity to complete their high school education.
 
08.05.2024 show complete article

Loved by all - PUBLIC VOTING for the GOSEEAWARDS 2024 is now open. Cast your vote via the link below :

GoSee.NEWS/AwardsPortfoliosPublic

Themed upon the topic of ‘AI MEETS REALITY’ this year, both the works submitted as well as thoughts on the subject have been quite interesting indeed. We have a few voices from our 20 lucky shortlist artists for you :

Steve Marais : A.I. MEETS REALITY, A MATCH MADE IN HELL // BY STEVE MARAIS “The romance between Artificial Intelligence and Reality is, in my experience, doomed. While AI has made strides in enhancing creative processes, it struggles to replicate the depth and authenticity of human expression. Let’s imagine AI and Reality both swipe right for each other.

Their initial chats are flirty, but not filthy (AI doesn’t allow that), and they plan a date. AI arrives at the café ready for everything, with meticulous conversation topics and data-driven icebreakers. Reality, however, shows up with humor and spontaneity, and an unpredictability that soon freaks out AI. Prompts go awry, despite AI’s best efforts to predict Reality’s preferences.

The date quickly takes a turn for the worse. AI’s calculated approach to romance clashes with Reality’s desire for passion, leading to awkward silences and misread cues. At the heart of AI’s rendezvous with Reality is its ability to assist in generating content, from music and art, to legal jargon and code. While AI streamlines the creative process, it often falls short of capturing Reality’s creative essence, rooted in personal experiences, emotions, and cultural influences. AI is also pretty boring. Reality tries to spice things up a bit, but suggestive language is strictly forbidden. Sensitive topics are blocked, aimed at protecting Reality from ‘inappropriate material’.

AI’s ecosystem is developed for ‘responsible use and inclusivity’, often at the cost of creativity and spontaneity. As the date sours, Reality becomes concerned about safety. Is AI potentially creepy? The question of AI’s danger is complex. While AI itself isn’t inherently dangerous, its development, deployment, and regulation pose potential risks. Mass job displacement due to AI-driven automation is a significant concern, particularly for workers in creative, administrative or routine-based jobs, potentially exacerbating catastrophic socioeconomic inequality. Data privacy is also a huge concern; AI relies on vast data mining.

As the evening comes to an end, it becomes increasingly clear that AI and Reality are, sadly, fundamentally incompatible. (ChatGPT actually assisted in writing the above.)” 


Monica Menez : “I began an exciting chapter about a year ago: I started to explore artificial intelligence, and particularly, images generated with AI. I set out to use this innovative technology to expand my own visual language.

As an artist with a minimalist style, I searched for ways in which AI could aid me in bringing my visions to life in new and unexpected ways. I got mixed results at first. Some of the early images I generated with AI were far from what I would call minimalist imagery. They were either overladen or failed to achieve the feeling of simplicity and clarity I had been aiming for.

However, with a little patience and relentless fine-tuning, the AI started to create works that were similar in style to mine. Meanwhile, AI has become a part of my creative process I wouldn’t want to do without. It enables me to push boundaries and take my artistic vision to levels which had seemed impossible until now.”

Sibesiech : “In today’s world, where digital and real worlds are blending, the combination of artificial intelligence (AI) and traditional crafts is creating innovative art forms that change how we see everyday things. A striking example is the use of advanced AI by Midjourney to represent food in a style reminiscent of crochet crafts.

These images, from burgers to tomatoes, not only celebrate the diversity of our food but also showcase the creative potential of combining human and technological efforts. By merging AI with the art of crochet, we receive visual masterpieces that define a new aesthetic: tasteful and stylish.

They encourage us to think about the relationship between technology and craftsmanship, as well as between artificiality and authenticity. These works demonstrate how AI can push creative boundaries without losing the warmth of handmade art.”


Grit Wolany : “‘Buy myself flowers’ explores new visual languages of generative AI. Is it possible to find new interesting aesthetics besides the stereotypical AI look?”

“I am a visual artist exploring the area of generative AI based on curiosity, serendipity and playfulness. It’s all about experiments, exploration and observation. I develop my own techniques, processes and feedback loops in ‘collaboration’ with the algorithms and thus find unexpected subjects, details, tranquility, and beauty in the data. Everything in my life is source material.”

Find further thoughts on the submitted projects as well as exciting descriptions on our GOSEE AWARDS PUBLIC VOTING page. We can’t wait to see who you pick : gosee.news/awardsportfoliospublic .
 
26.04.2024 show complete article