Reconnect With Nature! UPFRONT presents new entry Christian KHAYÓ, photographer and CD, with a portfolio on GoSee

Christian KHAYÓ – generation regeneration – stands for reconnecting with nature, meaningfulness and community. He made up the name Khayó while he was looking for a word that describes the special feeling you get when you connect with nature. A term that gets to the very heart of a lifestyle inspired by this feeling.

Looking back on more than 10 years of experience as a lifestyle photographer for global brands, Christian creates photos today that are fueled by experiences lived and breathed – for brands, organizations and individuals who want to tell their stories with integrity and authenticity.

“I have a confession to make: the name Khayó, I made it up. Not to trick you, but because I was looking for a name to describe the particular feeling we experience when connecting with nature. A word that describes the quintessence of a way of life informed by this feeling. I owe gratitude to the Xhosa culture in South Africa for inspiring me with their word Khaya, which means home or dwelling place. In this sense, Khayó relates to nature respectfully as our primordial home. After ten years of shooting campaigns for global brands as a commercial lifestyle photographer, I chose Khayó as my pseudonym to embody a new portfolio focused on reconnection and regeneration. Now, I create images that are fueled by life experiences — For brands, organizations and individuals who want to tell their story with integrity and authenticity. If that resonates with you, I’d love to hear from you. Let’s connect and create!” Christian KHAYÓ.
 
16.09.2024 show complete article

ORTOVOX FLEECE campaign by Director & DOP Jan Eric EULER c/o UPFRONT

Behind the camera for the latest ORTOVOX FLEECE campaign was Director & DOP Jan Eric EULER c/o UPFRONT – who is known for his particular expertise when it comes to environmental and humanitarian storytelling as well as the outdoor and adventure sport lifestyle. With spectacular images, including the magical golden hour, drone flights above the massif, and crystal clear views, the creative gives us a taste of what the fascination with climbing is all about. And we have the trailer for you here on GoSee.

Born and raised in Germany, Jan has grown to be an accomplished visual storyteller with love and dedication for everything outdoors. He is based south of Munich today, close to the mountains with his family and spends his free time enjoying outdoor sports and travel whenever possible.

Since 1988, ORTOVOX has focused on mountain sports apparel made of and with wool – combining protection, comfort, and sustainability. With a deep consciousness for humans and the environment, ORTOVOX is a promise for responsible outdoor sports.
 
16.09.2024 show complete article

ELEFANTEN SHOES with kids motifs full of atmosphere by Miriam LINDTHALER c/o UPFRONT for advertising agency 744

Kids photographer Miriam LINDTHALER c/o UPFRONT realized motifs full of atmosphere for advertising agency 744 in Düsseldorf for the client ELEFANTEN SHOES. The emotional images which we present you here on GoSee magically capture the carefree joy of childhood.

ELEFANTEN SHOES have always been synonymous with quality and comfort – children’s shoes have been crafted by the brand for 90 years and are designed to last. With their iconic red elephant, they are to this day a reliable companion for little feet – with a keen eye for the latest trends.
 
16.09.2024 show complete article